About for Business Cards
The first impression your business makes is often based on small details like a company logo, color scheme, font choice and word placement. These elements form the heart of a brand identity, so it’s important to ensure your business card is aligned with your other marketing materials.
It’s also important to think about the content of your business cards, as there are some things you should avoid including. The most obvious is your fax number — it’s pretty much useless in this day and age. It’s best to include a phone number or email address instead. If you do have a fax number, consider dropping the “http://” part to save space and make it more visually appealing.
White space is another important consideration. Cluttered business cards are less appealing to the eye and can detract from your message. Include only the essential information on your business cards. If you have a lot of social media handles, consider listing your strongest ones rather than every one. This way, prospects can visit your other platforms in order to get more information about you and your business.
Another great way to make your business cards stand out is by adding texture and embellishment. Choose a high-quality paper that feels thick and luxurious in the hand, or add a unique printing technique like spot UV or embossing to elevate your business cards. If you’re working in a client-facing role, consider including a headshot to give a more personal touch to your business cards. for Business Cards